Trademark

 A trademark is a type of intellectual property right that protects brand names, logos, symbols, slogans, or any other distinctive signs that are used to identify and distinguish goods or services of one business from those of others. It serves as a recognizable identifier of the source or origin of a product or service and helps consumers make informed purchasing decisions.

Trademark rights provide exclusive protection to the owner, granting them the legal right to use the mark and prevent others from using a similar or identical mark in a way that may cause confusion among consumers. Trademarks can be registered with the relevant intellectual property office to obtain additional legal benefits and enforcement mechanisms. However, unregistered trademarks may still receive some level of protection under common law.

Here are some key aspects of trademarks:

Distinctiveness: To be eligible for trademark protection, a mark must possess distinctiveness, meaning it should be unique and capable of identifying the source of the goods or services. Generic or descriptive terms that lack distinctiveness are generally not eligible for trademark registration.

Registration: Registering a trademark provides additional legal benefits and protections. The registration process involves submitting an application to the appropriate intellectual property office, demonstrating that the mark meets the requirements for distinctiveness and is not confusingly similar to existing marks.